Accenture Digital Marketing Jobs For Freshers
Explore exciting Accenture Digital Marketing Jobs for freshers in India.Join a dynamic team, learn new skills, & advance your career. Any graduate candidate can access further information and the application link by reading the section below.
Accenture Digital Marketing Jobs
|Post Name||Digital Marketing Associate|
|Experience||0 – 2 yr|
|Batch||2023 / 22 / 21 /20/ 19|
About Digital Marketing
Digital marketing is the blooming field of today’s world. It is described as the promotion of products and services using digital. Examples: internet, social media, search engines, etc. It is the way of selling products online through promotion and advertisement. It contains a wide range of techniques and tactics that can be implemented to get customers and generate leads. Digital marketing can not be explained in two simple worlds. It is a whole new world of brand promotion and sales.
Some of the practices involved in digital marketing are Social media marketing, content marketing, email marketing, Search engine optimization, affiliate programs, etc. One must decide according to the business and then proceed to the way of applying the strategies and with the correct combination of tactics and techniques they can achieve much more than what they expected to do.
Nowadays Digital marketing has become a significant aspect in terms of promotion and publicity. We are currently moving towards a completely digital life. We are spending more time online and our Decision making is being influenced by the digital technologies we use.
Digital marketing if executed correctly can make businesses reach a vast audience base and build a strong brand to increase sales ultimately adding more revenue to the business.
About Accenture Digital Marketing
Accenture is an international company that specializes in providing professional services such as a variety of digital marketing services to businesses across various industries. The other services provided by the Accenture company include :
Digital strategies: Accenture makes different digital marketing strategies to help clients achieve their goals. That includes target audience identification, customer behavior, and assessment of the competition.
Analytics: Accenture helps clients to evaluate the effectiveness of their marketing strategies and improve them using data analytics for better performance.
For this, they use customer data, predictive modeling, and tracking key performance indicators.
Advertising: Accenture models various advertisement campaigns in platforms such as social media, Search engines, and display networks for their clients.
Content marketing: Accenture prioritizes content making. It creates and distributes high-quality content which makes the audience engaged and educated.They create high-quality blog posts, videos, infographics, and other kinds of content that promote the customer’s brand.
User experience: Accenture makes the best user experience one of its priorities. They design user interfaces, and site navigation, and create more personalized content for this purpose.
Responsibilities For Accenture Digital Marketing
Some of the common responsibilities for a digital marketing professional at Accenture include :
Digital marketing strategies :
At Accenture, You are responsible for conducting research, analyzing data, and identifying new ideas for growth. An important part of this job is to develop and implement digital marketing strategies for the clients of Accenture.
Digital campaigns : Creating digital campaigns and implementing them across various platforms such as email, Search engines, and especially Social media. This also includes creating content, managing budgets, etc.
Data Analytics : Analyzing the performance of the advertisement campaigns and accumulating data and reporting to their clients about Key metrics. This includes tracking performance campaigns, identifying trends and patterns, etc.
Managing digital assets : Accenture takes full responsibility for the digital assets of the clients such as clients’ websites, social media .handles, and emails.
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Mainly Accenture wants persons with a deep understanding of digital marketing principles, and techniques for the role of Digital marketer. Also, some of the other common eligibilities for digital marketers at Accenture include :
Education: A bachelor’s degree in business administration, Marketing, Communications, or a relative field is required. Candidates with Certifications in digital marketing are also preferred.
Experience: Candidates should have good experience in digital marketing concepts such as Search engine optimization, pay – per – click advertising, content marketing, email marketing, Social media marketing, and data analytics.
Technical skills: Candidates must have strong technical skills like knowledge of marketing automation tools such as Eloqua, Marketi, and Hubspot. Also, candidates with Google analytics certification are given priority.
Soft skills : Accenture expects strong analytical skills, good communication skills, and the ability to cooperate with the other team members including designers, Developers, and project managers.
Also, the above qualifications may vary according to the position at the company.
Founded year – 1989
Headquarters – Dublin, Ireland.
Number of employees – 7lakhs
Present CEO – Julie Sweet
Accenture operates in 200 cities across 120 countries with more than 7 lakh employees worldwide.
Accenture provides services for industries including health care, consumer goods, Communication, and financial services.
The company offers consulting services, software engineering, cloud computing, AI, cybersecurity and services and also outsourcing services such as financial accountants and human resources.
Accenture is one of the Fortune Global 500 companies. It has a more diverse workforce of 7lakh employees across 120 countries.
They promised to increase the percentage of women workers in their companytop 50% of the total by the year 2025.
Frequently Asked Questions
QA : What is the proposed salary for Accenture Fresher jobs
ANS : Depending on their qualifications and experience their salary may comes between 4-6 LPA for Accenture Fresher jobs
QA : Is Accenture Digital Marketing Jobs require any specific work experience?
ANS : Minimum 1 to 4 years of experience as a Digital Marketing Analyst is preferred for Accenture Digital Marketing Jobs